Weee! x NextShark
Curated and led a successful 4-month-long sponsored multi-media campaign for an Asian food-focused grocery app with a photographer. Content creation and copy include articles, social media captions and posts, and video production.
Food Writing
Where Did KBBQ Come From? Inside Its 2,000-Year-Old History | Instagram post (14K+ likes)
Black Thorn Durian Dethrones Billionaire’s Favored ‘King’ Durian | Instagram post (5K+ likes)
The Marvelous Myths Behind Chinese Lunar New Year | Instagram post (8K+ likes)
What Koreans Eat to Celebrate the Lunar New Year and the Ghost Stories Behind It | Instagram post (12K+ likes)
Japan’s 1,000-Year-Old Answer to Cold Winters is a Hearty Bowl of Oden | Instagram post (10K+ likes)
Product Spotlights
KBBQ Essentials
Created for Weee!'s KBBQ campaign and originally posted on Jan. 18, 2021, to Instagram.
Videographer + Editor: Zhen Lin
Producer: Maina Chen
Production assistant + talent: Jose Salazar
Additional talent: Mary Joy Salazar